Persona Synthetics

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Recently I was reading the paper on the train and came across an advert for what seemed like human clones! This was extremely strange as it linked in with a project I was currently doing that was very similar; even the general style and look of what I had done had a similar feel and aesthetic.

Basically, the advert claimed to be an advert selling prosthetic humans. This advert seemed very realistic and I actually was taken aback.

I had to follow the link within the advert to read more, only to discover it was advertising a television show.

This was a very strong advertising technique, one which I found extremely exciting and grabbed my attention straight away! Maybe this was because I had been finishing off a project that was really based on the same concept, who knows. But for me, this was great! An excellent example of exciting advertising that is witty, and through strong design works excellently.


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